
Edited by Chancellor; the reports are Marathon Asset Management's client letters
Chancellor, a financial historian and author of Devil Take the Hindmost, edited this selection of the reports written by Marathon Asset Management to its clients between 1993 and 2002.
The organising framework is the capital cycle, which Marathon uses as its central analytical tool. High returns in an industry attract capital. New entrants and incumbent expansion increase supply. Increased supply depresses prices and returns. Capital then leaves, supply contracts, and returns eventually recover. The investment implication is that an investor should be sceptical of industries where capital is flooding in, however good current returns look, and should look for opportunity in industries where capital has been withdrawn and supply is contracting.
The practical application requires attention to supply rather than to demand. Marathon's reports repeatedly argue that most analysts forecast demand, which is difficult and where consensus is usually already priced, while supply is more predictable because capacity additions are announced and take known periods to arrive.
The reports also emphasise management's capital allocation record, arguing that the question is not whether managers are good operators but whether they expand into strength and contract from weakness, which most do the reverse of.
The selected period covers the technology bubble, and the reports show Marathon identifying the capital influx into telecommunications and internet infrastructure and avoiding it while the market rewarded participation. Chancellor's introduction and connecting commentary situates each report.
The reports are contemporaneous, which is what makes them useful: the reasoning is recorded before the outcome. A selection edited after the fact necessarily favours the reports that were right. Chancellor produced a second volume, Capital Returns, covering the following decade.
Investors who want the capital cycle framework applied in contemporaneous reports rather than stated abstractly, particularly for cyclical and capital-intensive industries.
Financial historian and investment strategist; formerly Lazard Brothers, GMO and Breakingviews; columnist, Reuters Breakingviews
Devil Take the Hindmost remains the standard history of speculative bubbles, and The Price of Time did the same job for interest rates.
Chosen by shared topics, the entries that hold them, and the people who recommended both.


