The Investor's Shelf — one book
Rising Tide: Lessons from 165 Years of Brand

Rising Tide: Lessons from 165 Years of Brand Building at Procter & Gamble

Davis Dyer, Frederick Dalzell, Rowena Olegario
2004
T3 OL17363122Wgoodreads

Company-commissioned business history by academic historians.

Where it sits in the reference 1

Companies

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