The Investor's Shelf — one book
The POSCO Strategy

The POSCO Strategy

William T. Hogan
2001
T4 114 pages · about 1h 54m to read OL3469396Wgoodreads

Summary

The reference has not verified this book in detail; the summary states only what the title, author and subject establish.

Hogan was an economist who spent his career studying the steel industry, and he wrote this account of Pohang Iron and Steel Company, the Korean producer founded in 1968 that became one of the largest and lowest-cost steelmakers in the world. The book covers the company's founding, its construction programme and its competitive position around 2000.

The central claim concerns the advantage of building new. POSCO was created from nothing on greenfield sites at Pohang and later Gwangyang, financed substantially with funds from the 1965 normalisation settlement with Japan and with Japanese technical assistance. Because it had no existing plant, it could install the largest and most modern equipment available and lay out integrated works for efficient material flow, while American and European producers were adding to plants laid out decades earlier. Hogan argues this explains the cost gap more than labour rates do. He also covers the role of Park Tae-joon's management, the state's role as owner and protector of the domestic market, and the eventual privatisation.

Hogan writes as an industry economist, so the book is heavy on capacity figures, process technology and plant configuration and lighter on political economy. Readers wanting the developmental state argument should go to Amsden or Wade, who treat POSCO as a central case.

The reference has not verified every detail of the book's contents beyond this. It also stops before China's capacity expansion transformed global steel economics after 2003, which is the single most important development for any judgement about POSCO's position.

Key takeaways 7

  1. POSCO's cost advantage came primarily from building modern integrated plants from scratch rather than from low wages.
  2. Greenfield construction allowed plant layouts optimised for material flow that established producers could not retrofit.
  3. Japanese reparations funds and technology transfer supplied the capital and know-how for the initial Pohang works.
  4. State ownership gave POSCO patient capital and a protected home market during the period when it was uncompetitive.
  5. Continuous large-scale capital investment, rather than a single build, sustained the company's technology lead.
  6. Integrated steelmaking retained cost advantages over mini-mills for the flat products POSCO targeted.
  7. A late-entering producer can lead on cost if it enters at the technological frontier rather than imitating incumbents.

Who should read it

Investors and operators in heavy industry who want a plant-level account of how a late entrant reached the global cost frontier.

Where it sits in the reference 2

Business themes
Industries

Who recommended it 1 · 1 direct

Chai with Pabrai bookshelf — Investing and Capital Allocation

Similar books 6

Chosen by shared topics, the entries that hold them, and the people who recommended both.

Cold Steel: The Multi-Billion-Dollar Battle
Cold Steel: The Multi-Billion-Dollar Battle for a Global EmpireTim Bouquet, Byron Ousey
The Caterpillar Way: Lessons in Leadership,
The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder ValueCraig Bouchard, James Koch
Plain Talk: Lessons from a Business Maverick
Plain Talk: Lessons from a Business MaverickKen Iverson
100 Days: the rush to judgment that killed N
100 Days: the rush to judgment that killed NortelJames E Bagnall
A Savage Factory: An Eyewitness Account of t
A Savage Factory: An Eyewitness Account of the Auto Industry's Self- DestructionRobert J. Dewar
America's Corner Store: Walgreen's Prescript
America's Corner Store: Walgreen's Prescription for SuccessJohn 19 U. Bacon