Staff writer at The New Yorker who reported on Wall Street and corporate life for three decades; died in 1993.
Business Adventures collects twelve reported case studies - the Edsel launch, the 1962 market break, the Texas Gulf Sulphur insider-trading case - that show how judgment failed inside real firms rather than in theory. Once in Golconda and The Go-Go Years narrate the 1920s boom and the 1960s conglomerate mania from the participants' side, at the level of individual decisions.
3 books of their own