The Investor's Shelf — one book
Makers
Makers
About Chris Anderson
Former editor-in-chief of Wired and founder of 3D Robotics; wrote The Long Tail, Free and Makers.
The Long Tail set out how cheap distribution and good search move demand away from a few hits toward a very large catalogue of niche titles, and Free traced what happens to pricing when marginal cost falls to near zero. Both arguments sit underneath how operators and investors size demand in aggregator, marketplace and freemium businesses.
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