Jason Fried is the co-founder and president of 37signals, a Chicago-based company that builds web-based productivity tools that, in their words, "do less than the competition -- intentionally." 37signals' simple but powerful collaboration tools include Basecamp, Highrise, Backpack, Campfire, Ta-da L
31 books they recommend
Fried surfaces books on the 37signals/Signal v. Noise blog, in interviews, and on Twitter, usually tied to running a company his own way. He has explicitly named the books with the biggest impact on him in given years. His taste mixes business memoir, behavioral psychology, stoicism, and writing craft.