
Consistently less written about than Coca-Cola; the literature is mainly executive memoir plus the cola-wars accounts.
How processed-food makers engineer salt, sugar and fat to make people eat more.
Pepsi's president on the cola wars and Coca-Cola's New Coke blunder.
How soda makers built global brands, the health costs, and the push to tax soda.
Insider account: Nooyi's memoir of twelve years as CEO.
The classic account of the Coke-Pepsi rivalry.