
The earlier, more instructional Bogle book on fund selection.
Bogle's first book is a practical manual for choosing and holding mutual funds, written before indexing had won the argument. It explains what mutual funds are, how their costs work, how to read a prospectus, and how to build a portfolio across equity, bond and money market funds according to time horizon and risk tolerance.
The analytical core is Bogle's cost-matters argument, developed here more carefully than in his later, shorter books. He decomposes fund returns into market return minus expense ratio, transaction costs, sales loads and taxes, and shows with fund-industry data that the resulting drag explains most of the gap between what funds earn and what the market earns. He introduces the four dimensions on which he says investors should judge a fund: return, risk, cost and time. He also argues that past performance carries almost no information about future performance except in the case of costs, which persist.
The book is dated in its particulars. Fund industry structures, expense levels, tax rules and the available product set have all changed substantially since 1993, and the specific fund recommendations are of historical interest only. What survives is the framework for evaluating any managed product, the reversion-to-the-mean evidence, and the argument that asset allocation should be set by the investor's time horizon rather than by market forecasts. Bogle also states his objection to what he later called the index fund's misuse, and readers should note that his later works cover the same ground more concisely.
Individual investors who want Bogle's cost argument in its fullest form, though most readers will get the same conclusions faster from his later books.
Founder and CEO, The Vanguard Group 1974-1996; creator of the first retail index mutual fund
He built the institution and wrote the primary-source case for low-cost indexing that every later index advocate builds on.
Chosen by shared topics, the entries that hold them, and the people who recommended both.





