Asset-light and outsourced manufacturing

Own the brand and the design, rent the factory. Strong on cases and on consequences; thin on general theory beyond Christensen's modularity argument.

8 books

Start here

  1. Shoe DogPhil Knight, 2016
  2. The Travels of a T-Shirt in the Global EconomyPietra Rivoli, 2005
  3. Apple in ChinaPatrick McGee, 2025
  4. The Innovator's SolutionClayton M. Christensen, Michael E. Raynor, 2003

Books 8

Clayton M. Christensen, Michael E. Raynor · 2003 · Interdependence versus modularity: when integration pays and when it stops paying.
Charles H. Fine · 1998 · When to integrate and when to outsource, framed as an oscillating cycle.
Carliss Y. Baldwin, Kim B. Clark · 1999 · The modularity theory that makes contract manufacturing possible at all.
Pietra Rivoli · 2005 · One garment traced through every outsourced link in its chain.
Thomas L. Friedman · 2005 · The popular account of offshoring and supply-chaining as business models.
Patrick McGee · 2025 · What Apple actually built by renting other people's factories for two decades.
Michael F. Corbett · 2004 · Practitioner survey of outsourcing decisions and their economics.