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Startup Method and Playbooks

Entrepreneurship and Startups

These books set out how to start a company: finding the idea, testing it with customers, building the first product and reaching product-market fit.

19 books on Startup Method and Playbooks, 2 of them tier 1, recommended by 53 people including Mohnish Pabrai and Brad Feld.

19 books · 56 experts

Start here

  1. Business Model GenerationAlexander Osterwalder, Yves Pigneur, 2010
  2. Zero to One: Notes on Startups, or How to Build the FuturePeter Thiel, Blake Masters, 2014
  3. Hackers & PaintersPaul Graham, 2004
  4. The Art of the Start 2.0Guy Kawasaki, 2015
  5. Super FoundersAli Tamaseb, 2021

The best books on Startup Method and Playbooks 19

Business Model GenerationBusiness Model Generation
T1 Business Model Generation
Alexander Osterwalder, Yves Pigneur · 2010
The canvas: the common vocabulary for describing any business model.
Open Library
Recommended byNir Eyal
Zero to One: Notes on Startups, or How to BuZero to One: Notes on Startups, or How to Build the Future
T1 Zero to One: Notes on Startups, or How to Build the Future
Peter Thiel, Blake Masters · 2014
Open Library records first_publish_year as 2001; actual publication 2014
Open Library
“Thiel's argument for contrarian thinking and monopoly-seeking maps onto Bezos's stated belief that competition is for losers — that the goal is to build something so customer-obsessed and hard to replicate that comparison-shopping becomes irrelevant.”Jeff Bezos
Recommended byBalaji S. SrinivasanEric WeinsteinMohnish PabraiNat EliasonPatrick O'ShaughnessyElon MuskAlfred LinAna Fabrega+30 more
Hackers & PaintersHackers & Painters
T3 Hackers & Painters
Paul Graham · 2004
Subtitled 'Big Ideas from the Computer Age'; collects early essays
Open Library
Recommended byBrian ArmstrongEv WilliamsKeith RaboisNir EyalPatrick O'ShaughnessyRyan Holiday
The Art of the Start 2.0The Art of the Start 2.0
T3 The Art of the Start 2.0
Guy Kawasaki · 2015
Open Library
Recommended byMohnish PabraiEv WilliamsKeith RaboisMatt Mullenweg
Super FoundersSuper Founders
T3 Super Founders
Ali Tamaseb · 2021
Data on 30,000 companies testing what actually predicts a billion-dollar outcome.
Open Library
The Four Steps to the EpiphanyThe Four Steps to the Epiphany
T4 The Four Steps to the Epiphany
Steve Blank · 2005
Open Library
“Buy it, read it, keep it under your pillow and absorb it via osmosis.”Marc Andreessen
Recommended byMarc AndreessenAndrew ChenBrad FeldRon ConwayRyan Hoover
Do More FasterDo More Faster
T4 Do More Faster
Brad Feld, David G. Cohen · 2010
Techstars lessons for accelerating a startup
Open Library
Recommended byBrad Feld
The Startup Owner's Manual
T4 The Startup Owner's Manual
Steve Blank · 2012
Open Library
Recommended byPatrick CollisonMatej LatinSophie Bakalar
User Story MappingUser Story Mapping
T4 User Story Mapping
Jeff Patton · 2013
Open Library
Recommended byMarty Cagan
Without Their PermissionWithout Their Permission
T4 Without Their Permission
Alexis Ohanian · 2013
Open Library
Recommended byEric JorgensonGarry TanJustin Kan
Talking to HumansTalking to Humans
T4 Talking to Humans
Giff Constable · 2014
Open Library
Recommended byRon Conway
Value Proposition DesignValue Proposition Design
T4 Value Proposition Design
Alexander Osterwalder · 2014
Open Library
Recommended byJohn D Saunders
Startup OpportunitiesStartup Opportunities
T4 Startup Opportunities
Brad Feld, Sean Wise · 2015
Open Library
The Startup WayThe Startup Way
T4 The Startup Way
Eric Ries · 2017
Open Library
Recommended byAaron LeviePaul Graham
Beyond the Prototype
T4 Beyond the Prototype
Douglas Ferguson · 2019
Open Library
Recommended byJake Knapp
Startups
T4 Startups
Chris Dixon
unverified
Recommended byBrian Armstrong
Tech-Venture
T4 Tech-Venture
Mohan Sawhney
unverified
Recommended byMohnish Pabrai
The Entrepreneur's Manual: Business Start-Up
T4 The Entrepreneur's Manual: Business Start-Ups, Spin-Offs, and Innovative Management
unverified
Recommended byPatrick Collison
The Lean Entrepreneur
T4 The Lean Entrepreneur
Brant Cooper
unverified
Recommended byNat Eliason

Experts 56

The people who wrote this page's books, and the people who recommend them.

Authors 7

Brad Feldwrote 2 books herePaul Grahamwrote 1 book herePeter Thielwrote 1 book hereGuy Kawasakiwrote 1 book hereAlexis Ohanianwrote 1 book here
BC
Brant Cooperwrote 1 book hereChris Dixonwrote 1 book here

Recommenders 53

Brad Feldrecommends 3 books here
MP
Mohnish Pabrairecommends 3 books hereKeith Raboisrecommends 3 books hereMarc Andreessenrecommends 2 books herePaul Grahamrecommends 2 books here
BA
Brian Armstrongrecommends 2 books here
EJ
Eric Jorgensonrecommends 2 books hereEv Williamsrecommends 2 books hereMatt Mullenwegrecommends 2 books here
NE
Nat Eliasonrecommends 2 books here
NE
Nir Eyalrecommends 2 books herePatrick Collisonrecommends 2 books here
Show all 53
PO
Patrick O'Shaughnessyrecommends 2 books hereRon Conwayrecommends 2 books here
SB
Sophie Bakalarrecommends 2 books hereBen Horowitzrecommends 1 book hereNassim Nicholas Talebrecommends 1 book herePeter Thielrecommends 1 book hereReid Hoffmanrecommends 1 book hereRyan Holidayrecommends 1 book hereAaron Levierecommends 1 book hereAlfred Linrecommends 1 book here
AF
Ana Fabregarecommends 1 book here
AC
Andrew Chenrecommends 1 book here
AC
Anna Chengrecommends 1 book here
BS
Balaji S. Srinivasanrecommends 1 book hereBrett Adcockrecommends 1 book hereCasey Neistatrecommends 1 book hereChris Dixonrecommends 1 book here
CS
Codie Sanchezrecommends 1 book hereDustin Moskovitzrecommends 1 book hereElon Muskrecommends 1 book hereEric Weinsteinrecommends 1 book hereGarry Tanrecommends 1 book here
GP
Guy Proopsrecommends 1 book here
JK
Jake Knapprecommends 1 book hereJames Altucherrecommends 1 book hereJeff Bezosrecommends 1 book here
JC
Joel Connollyrecommends 1 book here
JD
John D Saundersrecommends 1 book hereJustin Kanrecommends 1 book hereLuis von Ahnrecommends 1 book here
MC
Marty Caganrecommends 1 book here
ML
Matej Latinrecommends 1 book hereMax Levchinrecommends 1 book here
MW
Michael Wongrecommends 1 book here
NS
Niki Scevakrecommends 1 book here
RH
Ryan Hooverrecommends 1 book here
RP
Ryan Petersonrecommends 1 book hereSam Altmanrecommends 1 book hereSatya Nadellarecommends 1 book here
SS
Steph Smithrecommends 1 book here
TB
Tom Bilyeurecommends 1 book here
See all 56 in the Experts tab →

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