The Investor's Shelf — one person
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Aaron Levie

Aaron Winsor Levie is an American entrepreneur

15 books they recommend

Books they recommend 15

Levie's most concrete recommendations come from his Stanford "How to Start a Startup" (Startup Class) lecture, where he named a trio of must-reads for B2B founders, plus a steady stream of book endorsements on Twitter/X and in interviews. His taste skews to go-to-market and competitive strategy — the disciplines that defined Box's enterprise pivot.

Book recommendations listed on their Good Books profile 9

Entrepreneurship and Startups 3

Eric Ries · not in an entry yet aggregator only
Dave Hitz · not in an entry yet aggregator only

Company Histories 2

James Wallace aggregator only
Thomas Watson aggregator only

Biography and Memoir 2

Matthew Symonds aggregator only

Business and Management 1

Clayton M. Christensen aggregator only

Technology and Computing 1

Emily Chang aggregator only

Superbook reading list 6

Business and Management 2

Clayton M. Christensen
“Also named in his Startup Class trio; disruption theory underpins his framing of cloud software displacing incumbents.”
W. Chan Kim, Renée Mauborgne · not in an entry yet
“Recommended in a YouTube interview as one of four books he'd "highly recommend reading."”

Not yet given a topic 2

Al Ries, Jack Trout
“Flagged on X as a "great book" on messaging and framing — a discipline he returns to often.”
Geoffrey Moore · not in an entry yet
“Called it a "fantastic book" on X for its model of how established companies must keep innovating.”

Sales and Marketing 1

Geoffrey A. Moore
“Named in his Startup Class lecture as one of three books that will leave founders "ahead"; foundational to how Box crossed into the enterprise market.”

Company Histories 1

Marc Benioff
“The third book in his lecture trio — Salesforce's playbook, a natural template for Box's own cloud-enterprise journey.”

Where they publish 5