
Businesses that make money by matching two groups and taking a cut; economics and practice are both well covered here.
Economics for information goods: pricing, versioning, lock-in and network effects.
Recommended by: Mohnish Pabrai, Tim O’Reilly
How multi-sided platforms such as card networks get both sides on board at once.
How platforms create value by matching groups, unlike linear pipeline businesses.
Recommended by: Reid Hoffman
Without shelf limits, sales of many niche products add up to rival the hits.
Recommended by: Jim Collins, Ev Williams, Jack Ma and 1 other
Innovation platforms and transaction platforms, and what each needs to succeed.
How to launch a network product that is worthless until enough people use it.
Recommended by: Reid Hoffman
eBay: the cleanest early case of a pure marketplace take rate.
Recommended by: Ev Williams
Designing the interaction that a platform is actually built around.
Practitioner account of how platform businesses capture a transaction.
Reid Hoffmanrecommends 2 books here
Ev Williamsrecommends 2 books here
Jim Collinsrecommends 1 book here
Mohnish Pabrairecommends 1 book here
Jack Marecommends 1 book here
Reed Hastingsrecommends 1 book here
Tim O’Reillyrecommends 1 book here