
Chosen by shared topics, the entries that hold them, and the people who recommended both.
Recommended by: Patrick O'Shaughnessy
Explains an action by tracing its causes back from neurons to hormones to evolution.
“…books I've recommended, highlighted to death, or forced on friends.” — Andrew Wilkinson
Source: Andrew Wilkinson's Bookshelf, neverenough.com
Recommended by: Andrew Wilkinson, Bill Gates, Bryan Johnson and 5 others
Marketing happens in the buyer's mind: find an open position there and own it.
Recommended by: Patrick Collison, Aaron Levie, David Cancel and 4 others
People have no fixed sense of value, so context and anchors set the prices they pay.
Recommended by: Mohnish Pabrai, Patrick O'Shaughnessy
No entry holds this book yet. It reached the reference because someone recommended it.
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