Runs 5Four, a branding and web design agency he started after working as an agency digital marketing director; also founded Black Illustrations, a library of diverse illustrations downloaded over 100,000 times.
8 articles · 15 books they recommend
A method for finding the few activities that matter and dropping the rest.
Also recommended by: Matt Mullenweg, Nat Eliason, Ran Segall and 9 others
A daily morning routine, the SAVERS, meant to change results before the day starts.
Tim Ferriss's book belongs on a personal-finance list not for its investment advice but for its income argument: the fastest way to reach financial independence may be redesigning how and where you work rather than cutting spending to the bone. The 'new rich' framework is deliberately provocative, and the specific tactics age poorly, but the income-side case remains underweighted in most FIRE writing.
Also recommended by: Andrew Wilkinson, Ev Williams and 19 others
Thirteen principles of getting rich, claimed to come from studying 500 wealthy men.
Also recommended by: Jim Clayton, Mohnish Pabrai and 7 others
Krug's web usability primer has stayed relevant for over two decades because its core argument — that good interfaces require no instruction — is timeless. The chapters on navigation conventions and usability testing with five users are still the most practical introduction to the discipline.
Also recommended by: Brian Armstrong, Andy Budd, Austen Allred and 5 others
The book that introduced affordances, signifiers, and feedback loops to a generation of designers. Norman's analysis of why doors, phones, and stoves confuse people is the clearest argument that bad design is a systems failure, not user error. Everything else on this list builds on this vocabulary.
Also recommended by: Ran Segall, Andrew Chen, Garry Tan and 8 others
Small firms fail when technicians run them; build systems that run the business.
Also recommended by: Alex Lieberman, Ali Abdaal, Andrew Wilkinson and 5 others
Build, measure, learn: test what customers want with small experiments.
Also recommended by: Nat Eliason, Sheryl Sandberg, Andrew Chen and 16 others
Advertising has stopped working; build products remarkable enough to talk about.
Also recommended by: Tony Hsieh, Cindy Eckert, David Cancel and 2 others
Cash discipline for small businesses; a system, not an accounting theory.
Also recommended by: Nat Eliason, Ran Segall
Techniques for handling people, being liked and winning others to your view.
Also recommended by: Mohnish Pabrai, Alex and Books and 12 others
| How Raising My New Kid Makes Me a Better Entrepreneur | Medium | 2017-11-19 |
| The Hustler’s Mantra | Medium | 2017-07-23 |
| How Becoming a Minimalist Changed My Lifestyle for the Better | Medium | 2017-04-14 |
| How the “Gig Economy” is Fundamentally Changing the Workforce Forever | Medium | 2016-12-02 |
| Why You Should Start An Online Business in 2016 | Medium | 2016-05-25 |
| What Drake’s Album “Views” Taught Me About His Marketing Savvy | Medium | 2016-05-03 |
| How Launching a Video Blog Helped Me Shed an Introverted Mindset | Medium | 2016-03-25 |
| 8 Productivity Tools I Use Daily. For Free | Medium | 2015-11-30 |