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Company stories and CEO memoirs

Insider accounts, chief executives' memoirs and case histories of particular companies such as GE, IBM, Southwest Airlines, the Detroit carmakers and McKinsey.

85 books on Company stories and CEO memoirs, recommended by 40 people including Mohnish Pabrai and Patrick Collison.

85 books · 46 experts

Start here

  1. Nuts! Southwest Airlines' Crazy Recipe for Business and Personal SuccessKevin Freiberg, Jackie Freiberg, 1996
  2. Plain Talk: Lessons from a Business MaverickKen Iverson, 1997
  3. The Big PictureEdward Jay Epstein, 2005
  4. Setting the TableDanny Meyer, 2006
  5. Brick by BrickDavid Robertson, Bill Breen, 2013

The best books on Company stories and CEO memoirs 85

Kevin Freiberg, Jackie Freiberg · 1996
The best-known account of the Kelleher-era culture.
Ken Iverson · 1997
Nucor's chief executive on flat structure, incentive pay and minimills
“Another great builder of our time was Kenneth Iverson. In just a few decades, Iverson transformed a small, nearly bankrupt company into the largest and most profitable steel company in the U.S…”Francois Rochon
Recommended byFrancois Rochon
Edward Jay Epstein · 2005
Where studio money actually comes from, line by line.
Danny Meyer · 2006
Restaurateur on hospitality as an operating system for service businesses
“He has reviewed and recommended Meyer's hospitality memoir on AVC.”Fred Wilson
David Robertson, Bill Breen · 2013
LEGO's near-bankruptcy and turnaround; the one real Danish business book.
Risto Siilasmaa · 2018
Insider account by the chairman who sold handsets to Microsoft.
John Newhouse · 1982
Classic on the bet-the-company economics of airliner programs.
Gary Jacobson, John Hillkirk · 1986
The parent company's quality turnaround against Japanese copiers.
David T. Kearns, David A. Nadler · 1992
Insider account by Xerox's CEO of the quality-driven turnaround.
Noel M. Tichy, Stratford Sherman · 1993
The admiring contemporary account of Welch's restructuring.
Jeffrey Brabec, Todd Brabec · 1994
The publishing-side reference on royalty streams and licensing income.
Barbara Sturken Peterson, James Glab · 1994
Thomas F. O'Boyle · 1998
The contemporaneous dissent, twenty years ahead of the consensus.
Robert Slater · 1998
Contemporary admiring account; useful as a record of what people believed.
Ethan M. Rasiel · 1999
The delivery method behind the fee.
Rigas Doganis · 2005
The standard academic text on airline economics.
Dan Steinbock · 2010
Nokia's emerging-market operating model at the turn; Open Library unreachable.
Anders Dahlvig · 2011
Insider account: the CEO from 1999-2009 on the operating model.
John Rossman · 2014
Insider account by the executive who launched Amazon Marketplace.
Jaeyong Song, Kyungmook Lee · 2014
Insider-access management study of Lee Kun-hee's reforms; Open Library unreachable.
Shigetaka Komori · 2015
Fujifilm CEO memoir; the counterfactual to Kodak. Open Library unreachable.
Ming Zeng · 2018
Insider account: Alibaba's chief strategy officer on platform design.
Brian Dumaine · 2020
Business-model analysis rather than a life.
Jeff Immelt, Amy Wallace · 2021
Insider account: Immelt's defence of his sixteen years as CEO.
Indra Nooyi · 2021
Insider account: Nooyi's memoir of twelve years as CEO.
David Gelles · 2022
Polemic treating Welch's GE as the template for shareholder primacy.
Walt Bogdanich, Michael Forsythe · 2022
Investigative account of who pays for consulting advice.
John Brooks · 1969
Twelve New Yorker case studies; the reason Buffett lent it to Gates.
“Business Adventures remains the best business book I've ever read.”Bill Gates
Stephen J. Frangos, Steven J. Bennett · 1993
Insider account: a Kodak manager on turning around the film unit.
Paul Ingrassia · 1994
Detroit's early-1990s crisis and the GM boardroom coup.
Recommended byMohnish Pabrai
Thomas Petzinger · 1995
Deregulation-era industry history; Southwest and Kelleher throughout.
Recommended byPatrick Collison
David Packard · 1995
Recommended byMohnish Pabrai
Alan C. Greenberg · 1996
Greenberg's own memos; the cost culture Bear ran on before it broke.
T4 Jack
Jack Welch · 2001
Insider account: Welch's own version of the GE method.
Jody Gittell · 2002
Academic study of relational coordination and turnaround times.
Recommended byRyan Peterson
Louis V. Gerstner · 2002
Insider account by the CEO who ran IBM's 1990s turnaround.
Dieter Brandes · 2004
A former Aldi director on radical simplicity as the cost model.
James B. Stewart · 2005
The Eisner years and the boardroom war that ended them.
Recommended byKara Swisher
Lorraine Grubbs-West · 2005
Insider account: former head of people on hiring and retention.
Richard S. Tedlow · 2006
Full-scale biography by a Harvard business historian.
Joseph A. Michelli · 2006
Consultant's distillation of Starbucks service principles.
Ken Blanchard, Colleen Barrett · 2010
Insider management account from Southwest's long-serving president.
Bob Lutz · 2011
Insider account: Lutz on product culture versus finance control.
Recommended byMohnish Pabrai
Matthew McCleery · 2011
Novel, but the standard introduction to how ship finance actually works.
Recommended byMohnish Pabrai
Bryce G. Hoffman · 2012
The 2006-2010 turnaround told with close management access.
Recommended byMohnish Pabrai
Duff McDonald · 2013
How the modern consulting partnership was invented and priced.
Recommended byAndrew Chen
Jeffrey Rothfeder · 2014
The best modern account of Honda's decentralized engineering culture.
Recommended byMohnish Pabrai
Eric Schmidt, Jonathan Rosenberg · 2014
Insider account by the former CEO and product chief.
Vicki TenHaken · 2016
What firms surviving a hundred years have in common
“''Lessons from Century Club Companies, Managing for Long Term Success'' by Vicki Tenhaken”Prem Watsa
Recommended byPrem Watsa
Ryan Holiday · 2018
The secretly funded litigation that destroyed Gawker.
Jeffrey L. Rodengen
Recommended byMohnish Pabrai
Scott Davis, Carter Copeland, Rob Wertheimer · 2020
Sell-side analysts comparing Boeing, GE, Honeywell and Danaher.
“A direct "I highly recommend this book" endorsement on industrial-company case studies.”Patrick O'Shaughnessy
Recommended byPatrick O'Shaughnessy
Colin Bryar, Bill Carr · 2021
Insider account by two long-serving executives; the mechanisms manual.
“Written by Bill Carr and Colin Bryar, two Amazon veterans, this is effectively the operational manual for Bezos-era Amazon: the PR/FAQ process, the six-page narrative memo, the 'working backwards' from the customer. Bezos endorsed it publicly.”Jeff Bezos
Recommended byJeff Bezos

Experts 46

The people who wrote this page's books, and the people who recommend them.

Authors 6

Eric Schmidtwrote 1 book here
JB
John Brookswrote 1 book here
JL
Janet Lowewrote 1 book here
Ryan Holidaywrote 1 book here
DG
Daniel Grosswrote 1 book here
Jack Welchwrote 1 book here

Recommenders 40

MP
Mohnish Pabrairecommends 37 books here
Patrick Collisonrecommends 5 books hereKeith Raboisrecommends 3 books hereWarren Buffettrecommends 2 books hereBill Gatesrecommends 2 books hereJeff Bezosrecommends 2 books here
PO
Patrick O'Shaughnessyrecommends 2 books here
Marc Andreessenrecommends 1 book here
MH
Morgan Houselrecommends 1 book here
Prem Watsarecommends 1 book here
FR
Francois Rochonrecommends 1 book here
Simon Sinekrecommends 1 book here
Show all 40
See all 46 in the Experts tab →

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