Updates

  1. Person pages list letters, writing, profiles and links as sortable tables with filters, and show each person's companies as links; Fund letters show each letter's description in its own column.
  2. Experts show a checked job title and a short description of each person; 30 more people have photographs.
  3. Every company, fund, university and publication the experts work for has a page listing the people there.
  4. Fund letters show each letter's thesis and filter by it; 225 person pages list the essays, columns and newsletter issues the person wrote.
  5. Person pages list every essay and newsletter issue a person wrote, and their own books as a table in List view.
  6. Recommends shows the five largest kinds of book and the rest under More; browse pictures load sooner.
  7. Podcasts and talks link the original episode, filter by Audio and video or Press, and list each publisher once.
  8. Pages are wider, Recommends has List and Grid, and a filter clicked again turns off.
  9. Book cards sit in a ruled grid with Open Library and Goodreads links and each book's one-line note.
  10. Funds is now Investors; each investor's styles are buttons that filter the table.
  11. Podcasts and talks on a person's page filter by year and publisher and show as a list or a grid of pictures.
  12. Quotes show only people's own words: 472 summaries written by list sites are gone.
  13. Country pages open from Browse again, and every link on the shelf lands on a page.
  14. Subject and person pages show their sections as tabs, and each book appears once on a person's page.
  15. Book cards show the quote, who said it and the source; grids show five cards to a row.
  16. On a phone, a menu holds the sections, search, Updates, Feedback and dark mode.
  17. Feedback takes a screenshot of the page with no browser prompt, opens a screenshot full size when you click it, and clears itself once sent.
  18. Book cards are centred, search names the topic each book sits in, and any text cut short shows whole on hover.
  19. Search groups its results by kind: people, companies, geographies, subjects, topics, books, funds, fund letters and papers.
  20. The Books table lists who recommended each book by name, and the browser tab names the section you are in.
  21. Feedback can take a screenshot of the page, or one you paste or choose, and opens in the corner beside Updates.
  22. Each rail button reopens its section where you left it, and Browse, Table and People show on every book and subject page.
  23. Filters grey out choices that hold nothing instead of hiding them, and Books › People filters by authors or recommenders.
  24. Feedback takes a subject line and up to three screenshots.
  25. Biographies are grouped by the person they are about: 41 new pages, from Abraham Lincoln to Lee Kuan Yew.
  26. Sport splits into 23 sports, and Religion into one topic per faith.
  27. Book lists show as cards: the cover, one recommendation quote and every recommender by name.
  28. Seventeen subjects that had two or three pages under different names now have one page each.
  29. Every page lists its Experts as authors and recommenders, with a link to them on the Experts tab.
  30. Economics, Financial history, Financial panics and Accounting are subjects of their own, with one page per financial crisis.
  31. Book, person and subject pages open inside the app, so the tabs stay in view.
  32. 996 more book covers, and photographs or logos for 227 more people and companies.
  33. Books › Browse shows every subject as cards, and the rail holds Fund letters, Papers, Experts, Books and Funds.
  34. Every topic over 150 books splits into narrower topics, each with a page of its own.

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Art and Design

Fine art, architecture, photography, typography, graphic and product design, film and music, plus the practice and criticism of making things. Read by designers, makers and people who care what the world looks and sounds like.

Parts››››››››››

Start here

  1. Lives of the ArtistsGiorgio Vasari, 1550
  2. The Death and Life of Great American CitiesJane Jacobs, 1961
  3. Confessions of an Advertising ManDavid Ogilvy, 1963
  4. A Pattern LanguageChristopher Alexander, 1977
  5. Ogilvy on AdvertisingDavid Ogilvy, 1983
Giorgio Vasari · 1550

Lives of the painters, sculptors and architects of the Italian Renaissance.

“Vasari, Lives of the Artists” — Paul Graham

Source: Rarely-Asked Questions — paulgraham.com

Recommended by: Paul Graham

Jane Jacobs · 1961

What makes city streets work, and how 1950s planning and slum clearance broke them.

David Ogilvy · 1963

How to win and keep agency clients and write advertising that sells.

Christopher Alexander · 1977

253 patterns for building, from the layout of towns down to a window seat.

David Ogilvy · 1983

Rules for advertising that sells, drawn from direct-response testing.

“Ogilvy is a brilliant guy and a terrific writer. Really enjoyed this book and learned a lot.” — Mohnish Pabrai

Source: Mohnish's Bookshelf — Books on Sales & Marketing, entry 40

Recommended by: Mohnish Pabrai, David Cancel, Ev Williams and 1 other

Peter Biskind · 1998

How young directors and drugs remade Hollywood in the 1970s, from Easy Rider on.

William McDonough, Michael Braungart · 2002

Design products on nature's model, where waste becomes food for the next cycle.

Recommended by: Joe Gebbia

Lisa Chaney · 2011

Chanel's origins, her creative work and her private suffering, from new research.

S. N. Behrman · 1952

The dealer who sold Europe's Old Masters to rich Americans.

Axel Madsen · 1990

The standard biography before Chaney and Vaughan.

Fredric Dannen · 1990

The 1970s and 80s record business and the promoters who controlled radio play.

Recommended by: Daniel Ek

Donald S. Passman · 1991

How the music business works in contracts and money, from a music lawyer.

Neal Gabler · 2006

Walt Disney's life from Missouri to Mickey Mouse, the 1941 strike and Disneyland.

“the author, Neal Gabler, who has written the best biography on Walt Disney. And it's a phenomenal book.” — Marc Andreessen

Source: The Tim Ferriss Show Transcripts: Marc Andreessen (#163)

Recommended by: Marc Andreessen, Brian Chesky

Sarah Thornton · 2008

Ethnography of auctions, fairs and studios.

Don Thompson · 2008

How prices are set in the contemporary art market, from dealers to auction houses.

Nir Eyal · 2014

A four-step model for habit-forming products: trigger, action, reward, investment.

Walter Isaacson · 2017

Leonardo's life read through his notebooks, where art and science were one pursuit.

Susan Weinschenk · 1920

Organized as short research-backed chapters on how people see, remember, decide, and feel, this is the most accessible bridge between cognitive science and design practice. The sections on peripheral vision, progressive disclosure, and intrinsic motivation are particularly applicable to interface work.

Edmonde Charles-Roux · 1975

The foundational biography; every later book argues with it.

William Goldman · 1983

Goldman wrote Butch Cassidy, All the President's Men, and The Princess Bride, and this book is his frank account of what it is actually like to write for Hollywood. His central claim — that nobody knows anything — is an important corrective to every book on this list that treats filmmaking as a solved problem.

Recommended by: Tim Ferriss

Stephen King · 1999

King's memoir of craft applies as directly to screenwriting as to fiction. His argument that story comes before plot — that you discover what a story is about by following characters rather than outlining — sits in productive tension with the structural approaches of McKee and Snyder.

Steve Krug · 2000

Krug's web usability primer has stayed relevant for over two decades because its core argument — that good interfaces require no instruction — is timeless. The chapters on navigation conventions and usability testing with five users are still the most practical introduction to the discipline.

Jake Knapp, John Zeratsky, Braden Kowitz · 2001

The Google Ventures five-day workshop format distilled into a repeatable method for answering critical design questions through rapid prototyping and targeted user testing. Less a design book than a process book — most valuable for teams that struggle to move from ideas to validated decisions quickly.

Steven Pressfield · 2002

Pressfield's book on resistance applies with particular force to musicians, where the gap between technical facility and creative output is often enormous. The concept of 'turning pro' — treating creative work as a practice with professional discipline regardless of whether it pays — is the mental shift that separates hobbyists from people who actually finish records.

Paul-Gérard Pasols · 2005

The house history of Louis Vuitton, the brand at the centre of its luxury group.

Blake Snyder · 2005

The most commercial book on this list, and the most widely used. Snyder's beat sheet is a blunt instrument, but understanding it is necessary — both to apply it and to understand what mainstream studio films are doing structurally, whether you intend to follow the template or subvert it.

Recommended by: Eric Weinstein

Daniel J. Levitin · 2006

The foundational science for any serious musician. Levitin explains what the auditory cortex actually does with rhythm, timbre, and expectation — why a note landing slightly behind the beat feels groovy rather than wrong, and why tension-resolution in harmony triggers the same neurochemistry as certain drugs. Knowing the mechanics does not kill the magic; it deepens it.

Recommended by: Vinod Khosla

Paul Morand · 2008

As-told-to: Morand's record of her 1946 conversations, published posthumously.

Justine Picardie · 2009

House-access biography; good on the business, softer on the war.

William Lidwell, Kritina Holden, Jill Butler · 2010

A visual encyclopedia of 125 design principles from multiple disciplines — architecture, industrial design, psychology, communication. Not a cover-to-cover read but an essential reference for finding the principle name for something you already know intuitively, which matters when presenting to non-designers.

Recommended by: Ran Segall

David Byrne · 2012

Byrne argues that music is not created in a vacuum but is shaped by the spaces it's designed to fill — a cathedral's reverb, a club's noise floor, an iPod earbud. Part memoir, part cultural history, part production theory. The chapter on how CBGB's acoustics shaped Talking Heads's sound alone is worth the cover price.

Recommended by: Eric Weinstein

Michael Findlay · 2012

A dealer separating commercial, social and intrinsic value.

Mason Currey · 2013

Mason Currey's portraits of how artists actually structure their days — Beethoven counting exactly sixty coffee beans, Glenn Gould's nocturnal sessions, Stravinsky's requirement for a daily constitutional before composing. More useful than it sounds: the book normalizes idiosyncratic work patterns and illustrates that there is no single formula for sustained creative output.

Sara Kristoffersson · 2014

Academic study of how IKEA constructed its Swedishness.

Rhonda K. Garelick · 2014

Reads the brand as politics; the most intellectually serious account.

Don Thompson · 2014

Sequel with more on auction guarantees and price formation.

Dana Thomas · 2015

Galliano and McQueen inside the LVMH and Kering machine.

James Andrew Miller · 2016

Oral history of CAA and the agency model.

Recommended by: Joel Connolly

Adam Wathan, Steve Schoger · 2018

Where most design books stay in the abstract, this one opens with specific visual decisions: spacing scales, type hierarchies, color palette construction, shadow systems. Written by developers who taught themselves visual design, it's unusually practical and works equally well for product designers who want stronger visual intuition.

T3 Boom
Michael Shnayerson · 2019

The rise of the mega-galleries and the money in the contemporary art market.

Rick Rubin · 2023

Not a how-to book. Rubin's meditations on creativity are deliberately non-prescriptive — he is describing a posture toward work rather than a process. For musicians, the sections on surrender, on listening to the work rather than imposing on it, and on the difference between taste and judgment are particularly sharp. Best read slowly, one or two fragments at a time.

Recommended by: Eric Jorgenson

Alan Cooper

Goal-directed design and personas: fitting software to how users think it works.

Tom Greever

How designers persuade engineers, managers and executives that a design is right.

Ellen Lupton

Design treated as narrative: story arc, empathy, surprise and sequence.

Kenny Werner

A method for playing music free of the fear and self-judgment that freeze performers.

Steven Katz

How storyboards become shots, and how shots are built into film sequences.

Walter Murch

Film editing explained: why cuts work when they follow the rhythm of thought.

Jon Yablonski

Psychology findings such as Fitts's and Hick's laws applied to interface design.

Sidney Lumet

How a film comes together, from the first script reading to the final mix.

Dennis DeSantis

Strategies for electronic music producers stuck starting, finishing or arranging.

David Mamet

Directing as finding the simplest images that carry the story.

Greg Milner

Recording from cylinder to Pro Tools: should it capture reality or improve on it?

Robert Rodriguez

The production diary of El Mariachi, a feature film made for $7,000.

Andrei Tarkovsky

A filmmaker's theory of the image as a vessel of time rather than information.

Robert McKee

How screen stories are built, from scene construction to subtext.

Donald Norman

The book that introduced affordances, signifiers, and feedback loops to a generation of designers. Norman's analysis of why doors, phones, and stoves confuse people is the clearest argument that bad design is a systems failure, not user error. Everything else on this list builds on this vocabulary.

Jesse James Garrett

Five planes of design, from strategy to surface, for breaking down design problems.

Joseph Mascelli

Camera angles, continuity, cutting, close-ups and composition: the basics of a shot.

Victor Wooten

A novel in which a teacher upends a musician's ideas about practice and mistakes.

Bob Boilen

Musicians describe the one song that made them want to make music.

Robert Henri · 1930

A painting teacher's philosophical and practical notes on an approach to art.

Recommended by: Jack Dorsey, Ron Conway

Christopher Alexander · 1964

The process of design: how to invent things with new physical order and form.

Recommended by: Patrick Collison

Kenneth Clark · 1969

“Here are the most exciting ones I can think of: Clark, Civilisation” — Paul Graham

Source: Rarely-Asked Questions — paulgraham.com

Recommended by: Paul Graham

R. Buckminster Fuller · 1970

Recommended by: Chris Sacca

Johann Wolfgang Von Goethe · 1970

Recommended by: Ed Cooke

Ulrich Conrads · 1971

Architects' manifestos and programs, 1903 to 1963, that shaped modern architecture.

Recommended by: Patrick Collison

Michael Baxandall · 1972

Fifteenth-century Italian painting, and reading social history from its style.

Recommended by: Paul Graham

Bruce Springsteen · 1975

Recommended by: Bob Iger

Karl L. Signell · 1977

Recommended by: Eric Weinstein

Mark Girouard · 1978

“Girouard, Life in the English Country House” — Paul Graham

Source: Rarely-Asked Questions — paulgraham.com

Recommended by: Paul Graham

Louise Bourgeois, Lawrence Rinder · 1981

Recommended by: Caterina Fake

Philip Morrison, Phylis Morrison · 1982

The relative size of things in the universe, each step adding another zero.

Recommended by: Stewart Brand

Edward R. Tufte · 1990

How to show complex information on flat paper or screens, with many examples.

Joachim-Ernst Berendt, Fritjof Capra · 1991

Recommended by: Matt Mullenweg

James Craig, Irene Korol Scala · 1992

Recommended by: Jeremiah Shoaf

Julia Cameron · 1992

A course in the creative process and in living an artist's life.

Recommended by: Brian Koppelman, Tim Ferriss

Stewart Brand · 1994

Buildings as processes that change after they are built, and how to design for it.

Robert Evans · 1995

A Hollywood producer's life behind The Godfather, Chinatown and Rosemary's Baby.

“Robert Evans went from 50's movie star to running Paramount Pictures during its Godfather heyday, only to fall flat on his face and go broke in the eighties. Pure Hollywood popcorn and full of fun (probably half-true) anecdotes about seemingly every…” — Andrew Wilkinson

Source: Newsletter

Recommended by: Andrew Wilkinson, David Cancel

Mihaly Csikszentmihalyi · 1996

Recommended by: Patrick O'Shaughnessy

Jean-Marie Dru · 1996

Recommended by: Mohnish Pabrai

Lloyd Bradley · 2000

Recommended by: Daniel Ek

Christian Ziegler · 2002

Recommended by: Ray Dalio

Katie Salen Tekinbaş, Eric Zimmerman · 2003

Recommended by: Bret Victor

Marty Neumeier · 2003

Five disciplines to close the gap between brand strategy and its execution.

Recommended by: Andy Budd, Ran Segall

Dan Cederholm · 2005

“When I first started MetaLab, Dan Cederholm was my hero. Bulletproof Web Design was the first book I read when I was learning the ropes.” — Andrew Wilkinson

Source: Essay

Recommended by: Andrew Wilkinson

Peter Barber · 2005

Recommended by: Stewart Brand

Caroline Weber · 2006

How Marie Antoinette used fashion as a political weapon, and how it led to her fall.

Recommended by: Sheryl Sandberg

Steve Martin · 2007

A comedian's eighteen years building a stand-up act, and why he quit it.

Oliver Sacks · 2007

How music acts on the brain, through patients, musicians and ordinary people.

Recommended by: Tim Ferriss

Umberto Eco, Alastair McEwen · 2007

The idea of ugliness through history, as shown in art, literature and architecture.

Recommended by: Patrick Collison

Garr Reynolds · 2007

How to design and deliver simple, creative slide presentations.

Recommended by: Nir Eyal

Luca Turin · 2008

An A-to-Z perfume guide whose authors praise, joke about and scold each scent.

Recommended by: Eric Weinstein

Jesse Schell · 2008

Game design principles drawn from psychology, with 100+ sets of questions to ask.

Recommended by: Nir Eyal, Ryan Hoover

Howard G. Buffett, Shakira Mebarak · 2009

Recommended by: Mohnish Pabrai

Amy Whitaker · 2009

An irreverent look at why museums tire visitors and how to enjoy them.

Recommended by: John Maeda

Michael Gross · 2009

Money and power inside the Metropolitan Museum.

T4 xkcd
Randall Munroe · 2009

Recommended by: Bill Gates

Simon Garfield · 2010

Recommended by: Jeremiah Shoaf

Steven Naifeh · 2011

Recommended by: David Kadavy

Jeff Gothelf, Josh Seiden · 2012

Recommended by: Andy Budd, Sophie Bakalar

Nathan Shedroff, Christopher Noessel · 2012

Recommended by: Andy Budd

David Sibbet · 2012

Recommended by: Andy Budd

Charles Montgomery · 2013

Recommended by: Mr. Money Mustache

Marc Ecko · 2013

Recommended by: Chase Jarvis

Nicole Fenton, Kate Kiefer Lee · 2014

How to write web copy that meets readers' needs and business goals, with examples.

Recommended by: Jan Losert

Lena Dunham · 2014

Personal essays on sex, menial jobs and missteps, offered so others learn from them.

Recommended by: Audrey Gelman

Jason Santa Maria · 2014

How to judge typefaces, work within technical limits and build web type systems.

Recommended by: Jeremiah Shoaf

Jan Middendorp · 2014

Recommended by: Jeremiah Shoaf

Michael Bierut · 2015

Recommended by: Ran Segall

Jessica Hische · 2015

Recommended by: Jessica Hische

Sara Wachter-Boettcher, Eric Meyer · 2016

Recommended by: Johnnie Gomez

Rebecca Solnit · 2016

Twenty-six imaginative maps of New York City and the lives lived within it.

Recommended by: Laura R Walker

Eddie Izzard · 2017

Recommended by: Bill Gates

Reed Tucker · 2017

Marvel and DC's fifty-year rivalry: stolen ideas, poached staff, spies, price wars.

Recommended by: Marc Andreessen

Joana Avillez, Molly Young · 2018

Recommended by: Audrey Gelman

Scott Riley · 2018

The brain science that matters to designers and how it shapes people's daily use.

Recommended by: Ryan Hoover

T4 Cozy
Isabel Gillies · 2019

Recommended by: Arianna Huffington

Austin Kleon · 2019

Recommended by: Ryan Holiday

Cliff Kuang, Robert Fabricant · 2019

Recommended by: Austen Allred, Jordan Hughes

Matthew McConaughey · 2020

Recommended by: Keith Wasserman, Ryan Holiday

Chris Do · 2020

Two decades of short reflections on entrepreneurship, creativity and philosophy.

Recommended by: Johnnie Gomez

T4 Will
Will Smith, Mark Manson · 2020
Ian Leslie · 2025

“Ian Leslie's wonderful new book about the relationship between John Lennon and Paul McCartney. If you're into The Beatles, or even just interested in how creativity happens, it's a great read.” — Andrew Wilkinson

Source: Essay

Recommended by: Andrew Wilkinson

Eames Demetrios et al.

Recommended by: Yves Béhar

Sebastian Copeland

Recommended by: Richard Branson

Ramin Malinic

Recommended by: Ran Segall

Dave Gray et al.

Recommended by: Andy Budd

George Nelson

Recommended by: Yves Béhar

Johanna Basford

Recommended by: Richard Branson

Russell James

Large-format scenery and fashion photographs of Richard Branson's Caribbean island.

Recommended by: Richard Branson

Kai Brach

A print magazine on how people shape technology and how technology shapes them.

Recommended by: John Maeda

Euclid's first six books, with diagrams and proofs drawn in bright coloured shapes.

Recommended by: Patrick Collison

Photographs that visualise data, from Wi-Fi fields to many moments in one image.

Recommended by: Patrick Collison

T4 Type
Cees W. de Jong, Alston W. Purvis, Jan Tholenaar

Recommended by: Jeremiah Shoaf

Gabriel Kirmaier

Recommended by: Ran Segall

Sheila Heti et al.

Recommended by: Audrey Gelman

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